Overview
A luxury wellness and aesthetic clinic in Dubai, taken from a blank slate to a fully custom production website — and an ongoing partnership that culminated in a self-service, spreadsheet-driven pricing system in 2026.
01
The Challenge
No logo, no identity, no website. The brand had to hold its own in Dubai’s competitive aesthetics market — premium and trustworthy from the first impression — backed by a site that could grow its treatments and pricing without a developer for every update.
02
Design & Identity
Refined typography, a soft sophisticated palette and a logo built for web, print and clinic signage. From the leaf motif in the hero to iconography separating Wellness from Aesthetics, every decision reinforces calm, trust and modern luxury rather than a clinical feel.
03
Technical Execution
WordPress and Elementor with ACF-driven landing pages for every service line. The hardest piece: a dynamic price menu that pulls sections and tables live from a Google Sheet — with a resilient data-mapping layer so a non-technical team can edit prices and trust the page won’t break.
04
The Outcome
A cohesive brand and a website built to scale with the clinic’s catalogue without adding operational overhead — its ACF architecture and Sheet-synced pricing maintained directly by the client.
Gallery
04 Frames — click to enlarge
Kind words
Testimonials
01
Working with Seemab transformed our entire online presence. He took a complex set of requirements and built a sleek, ultra-responsive website that perfectly balances functionality with clean, modern aesthetics. His technical precision and eye for visual detail are second to none. He built multiple sites for me including Lux Aeterna